Travel / Meetings / Conferencing / Events
Dynamic hotel sourcing – aiding travel managers
30 Nov 2017 - by Staff reporter
Corporate travel managers are growing wary of the manual and time consuming process of hotel requests for proposals, a recent white paper from the Association of Corporate Travel Executives found. The majority of travel managers surveyed expressed their dissatisfaction with the traditional hotel sourcing methods and wished to make a change.
Travel managers are looking to a newer, dynamic systems and strategy for hotel management which are in line with the technological advancements seen in almost every other aspect of travel. Despite these findings, it appears from the paper New Approaches to Hotel Sourcing, that most corporate travel programs are still following the archaic patterns form their hotel bookings for 2018.
The New Approaches paper puts data behind the universal hotel-sourcing paradox:
There are however solutions available:
“Taking advantage of dynamic sourcing methods can vastly reduce the time and energy spent on negotiating hotel contracts, lead to ongoing program improvements and enhance the traveler experience,” says Charuta Fadnis, senior director of Research & Intelligence for BCD Travel.
Executive Director of ACTE, Greeley Koch, believes that “institutional inertia” is a problem. “For many years, RFP-based hotel sourcing processes have been the norm with no viable alternatives. But travel managers now have access to newer, more cost-effective tools—and need to move away from the ‘this is how we’ve always done it’ mind-set.
Making any kinds of changes always entail some measure of risks, and sometimes implementing changes alongside traditional methods work best for some organisations. “The key to success will be trial and error, and not being afraid to step back, evaluate what didn’t work and continue to forge ahead,” Fadnis said. “Education is the first hurdle travel managers must overcome. They should rely on their partners to help them navigate the noise and understand not only the solutions available, but which are best suited to their managed travel programs.”